Update – Operation Moonrise Phase 7 & New T-Shirts!

Greetings Moonies! We have been really happy with the results and the positive feedback for our latest survey. However there has been a recent curveball – while the current survey has been running, there has been some recent product lines additions by Hot Topic. Not to fear though, the current surveys that we have received so far will still be forwarded to our contacts; however we are modifying the survey to allow comments for the most recent additions to the Sailor Moon product line. For users that have finished the survey, they will have to redo the mandatory questions, however they may only comment on the recent T-Shirt designs that were recently released (although if you are taking the survey for a second time, and you have any other additional comments to add, feel free to do so). If you are taking the survey for the first time, please complete the entire survey. We understand that there will be some duplicate surveys in the report (which we will make a note about); however we also felt that we should be fair to the fans that finished the survey first and give them the opportunity to respond to the most recent merchandise. Once again, we thank the fans of Sailor Moon for stepping up to take these surveys and for being flexible to the changing product lines that are currently being created to bring our favourite show back to life!

In addition to the link above, readers with smartphones that have QR Code readers can snap this photo below and take the survey on their mobile phones.  We make no guarantees how this will display or run on mobile devices.  For those fans who try this please let us know how it goes!  Also, Hybrid Apparel forwarded us catalog images of the new T-shirts to share with you all.  This is the first time we’ve seen images like this that go down to who designed the shirt and what colors and inks are being used.  We like seeing the names of the shirts too!
    

 

 

 

 

 

 

 

 

 

 

 

Thanks for your continued support of Operation Moonrise! And now, on to the survey!

Sailor Moon Survey Reminder and Update

Greetings Sailor Moon fans. We are pleased with the response by the fanbase to our latest survey on merchandise. Please note, however that this is a merchandise only survey – we are currently not conducting a survey pertaining to the anime or the manga.

While we know that every Sailor Moon fan wants the anime back, that is not the focus of this survey so please make sure not to put any comments about the anime specifically in there (i.e. dvds, and/or blu rays). As far as merchandise for the manga goes, we were told last year that Toei Animation holds all the merchandising rights for everything Sailor Moon. Toei Animation and Kodansha are two independent companies and are handling the revival on their own terms. So while we do know that fans really want to see manga merchandise (and Kodansha is also aware of this), it isn’t possible at this moment.

Thank you for the responses to this survey so far – we are really looking forward to compiling the results and seeing what the fans wishes are for obtaining the latest in Sailor Moon merchandise.

Operation Moonrise Phase 7: Moonie Merch Matters!

Hello Sailor Moon fans! With the recent revival of Sailor Moon merchandise in North America, we have received recommendations by our contacts to analyze consumer preferences for purchasing. We would like to know whether or not fans would prefer brick and mortar stores versus online stores, as well as which North American stores would be the best places to stock merchandise.

Yes, we know that we promised that our last survey would be the final one we would conduct, however things always seem to come up that require the input of the Sailor Moon fandom!

Rationale for the survey:

There have been concerns expressed by Canadian fans regarding some of the shipping expenses buying online from Hot Topic. For brick and mortar shoppers, Hot Topic currently has only 4 locations in Canada(all based in Ontario), therefore the option of going to the store to buy the merchandise in person is not available.  As well, many Sailor Moon fans do not have access to any FYE locations in North America. We are pitching to the companies to make merchandise more accessible to North American fans, therefore we really encourage our readers to take this survey – the results will inform the companies as to what the best options are for supplying fans with merchandise.  Last November, one of these companies did approach us asking us to gauge where fans would prefer to buy their merchandise.  We had hoped to launch this survey in January, but merchandise lines kept changing, and it was difficult to coordinate staff to put this together (we all have busy schedules).  Canadians should also take this survey to make their voices heard for where they would like to purchase merchandise – our contacts are interested in the stores you are interested in purchasing Sailor Moon merchandise at!

Survey Instructions:

DO NOT TAKE THIS SURVEY IF YOU ARE NOT INTERESTED IN PURCHASING ANY MERCHANDISE.  This is not a survey about anime dvds, blu rays, or manga.  This is a survey about what merchandise has been produced so far (ie T-Shirts, Wall Scrolls, and other accessories) and what will be produced in the future from current license holders such as Hybrid Apparel, Leg Avenue, Great Eastern, and Toei Animation Inc.

There are a total of 20 questions, with 10 of the questions being mandatoryQuestions with the yellow (required) are REQUIRED and questions with the green (optional) are OPTIONAL (we have tried to make this easy for you the readers to take and for us staff to sort out the answers).  Questions 5 thru 7, 9 through 10, 12 through 14, and 16 through 17 are open ended questions for fans to voice their opinions on the merchandise being released so far and while we could have stopped the survey at the first four questions, we have decided to extend the survey so that fans will have an easier time stating their opinions.

PLEASE VOTE ACCORDING TO COUNTRIES YOU SHOP IN (those of you who travel across the border, feel free to answer for both countries). If you are an international respondent, please check the bottom answer “I do not live in or frequent an area with any of these stores.” if you do not frequent the US or Canada.

Please follow the guidelines to the survey – we’ve added a few “hints” to the survey questions to help fans get started with what they want to write about!

Additional survey notes:

Please be aware of the difference between Brick-and-Mortar Stores (stores that you physically shop in, either standalone or in a mall), and Online Stores (stores on the internet).  We have to make this distinction to show the companies how fans would prefer to purchase their merchandise – many fans are not able to buy any Sailor Moon merchandise from FYE, since they do not sell their merchandise online and they do not have as many physical stores as Hot Topic does (especially on the West Coast and in the Central United States).

For residents outside North America who are interested in purchasing the merchandise that has been produced for the North American market, please fill out this survey so we can at least show where fans would prefer to purchase Sailor Moon merchandise online, as well as give them an idea of fan demand for merchandise.

  For those of you in Canada who are wondering where Zellers is on our list, we realize Target is going to take over some Zellers stores in Canada.  However, we have not included them on the list due to the fact that many of the newly renovated Target stores will be concentrated in Ontario only.  Furthermore, there will be many Zellers stores in limbo, as Target will not be converting each and every Zellers location. From what we are hearing, some stores may not even open until 2013, so we are keeping Target Canada and Zellers off this list.

And now, on to the survey!

 

Operation Moonrise Phase 6: The Deadline is Upon Us!

Hey Moonies: the time has come for the final crunch for our final survey has come! Currently we are sitting at over 1000 surveys. We have decided to set the final deadline for this phase – fans will have until late Friday night/Saturday Morning at midnight to get their surveys in. We have gotten a lot of really great comments on this survey, and some fans have even gone so far to comment on the quality of currently existing fansubs of the anime, PGSM, and Sera My (some even name the groups involved). If a fan is not satisfied with these fansubs, please say so because it is a good thing for the companies involved to know what is out there and use this information in further negotiations about the series. So for those of you who have yet to take the survey, now is your final chance! Click here to go directly to the survey, and here to go to the post about it.

Operation Moonrise Phase 6 Update!

Hey Moonies!  Thanks to your diligence, we are not even a week into our latest survey and we have already hit the 500 surveys mark!  At this moment we are currently at 505.  What concerns us on staff most is that right now, it is looking like there will not be enough demand to meet the minimum target we hoped for either PGSM or Sera Myu.  Each one of those is barely tipping 50% for the DVD option, which is the most popular among respondents.  We urge fans that if they are really interested in either of these sections of the franchise have an official English release to please take our survey, or else these numbers will not look terribly significant to those who we plan to send them to.  Also, we have received a lot of great comments – so keep those coming!  Thanks again Moonies!